Music Video

Rokel Commercial Bank

2025

REC 00:00:00:00

Music Video

Music Video / PLACEHOLDER — Rokel Commercial Bank

Overview

A music-video-style brand anthem for Sierra Leone's oldest commercial bank, built to modernise its image for a generation of customers who'd never associate banking with anything they'd choose to watch.

Gallery

REC 00:00:00:00

Music Video

Music Video / PLACEHOLDER — Anthem film, full cut

f/2.8 · 1/250 · ISO 400

FOOTAGE / PLACEHOLDER — On location, branch shoot

REC 00:00:00:00

FOOTAGE / PLACEHOLDER — Broadcast cutdown, 30s

f/2.8 · 1/250 · ISO 400

FOOTAGE / PLACEHOLDER — Cast, real account holders

Original anthem track produced

Cities filmed across

1ST

Youth-focused account campaign for the brand